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The Domain Name
What's in a name?
Never forget that the actual domain name is considered by many engines in ranking. If you are targeting 'alaska fly fishing', then www.alaskaflyfishingnow.com would be a great domain name to have. Your main keywords are right in the name.

Search around and you will see that when a keyword you search with is in the domain name, the listing usually comes up at or near the top. Naturally, you must still have all of the other compents necessary for a well-positioned page, but this is a very important item.

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