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Tricking the engines
A dangerous game
You have a web site which is designed to sell fishing equipment, and you want to get a flood of traffic. You want traffic directed from keyword searches that have nothing to do with fishing, and you think it might be a good idea to optimize your site for unrelated keywords that attract tons of searches. Sounds like a good plan, right? Wrong.

This is a great way to get your site ignored, or completely banned from search engiens, such that you have no hope of it ever being listed.

This practice is against the posting rules of virtually every engine, and if their spider detects you are doing this, you are likely to pay the price. It just isn't worth it. Make an honest site that does well for your subject. There are billions of searches going on out there for some pretty obscure terms.

Behind a myth
Some people believe that if their site gets banned, they can merely change their domain name. Consider this: If you are getting any traffic at all, and you change the name, you will lose that traffic. Also, if we were banning sites for abuse, we would do it by IP number, not domain name.



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